TABİA Group

Marketing Specialist

По соглашению
1371
Полн. занятость
Баку, Азербайджан
13.03.25 - 13.04.25

O работе

  • Develop and execute integrated marketing communication strategies to strengthen the brand identity across all channels;
  • Ensure all marketing materials align with the brand’s tone, voice, and visual identity;
  • Create high-quality content for websites, blogs, social media, press releases, and guest communications;
  • Oversee social media strategy and content calendar, ensuring engaging and brand-aligned messaging;
  • Collaborate with designers to produce visually appealing marketing assets;
  • Develop and maintain relationships with media, influencers, and industry partners to maximize PR exposure;
  • Support the execution of hotel openings, corporate events, and promotional campaigns;
  • Organize and promote FAM trips, influencer collaborations, and media visits;
  • Track and analyze marketing campaign performance and guest engagement metrics;
  • Provide data-driven insights to improve communication strategies and brand positioning; 
  • Develop guest engagement materials, including newsletters, welcome letters, and in-room collateral;
  • Work closely with hotel teams to ensure brand consistency across all guest touchpoints.

Требования

  • Minimum 1 year of experience in marketing communications, hospitality marketing, or PR;
  • Degree or formal education in marketing, communications, journalism, or hospitality management;
  • Strong copywriting and storytelling skills, with the ability to craft engaging content;
  • Experience in social media management, influencer marketing, and content strategy;
  • Knowledge of public relations, media outreach, and brand reputation management;
  • Excellent project management, communication, and teamwork skills;
  • Passion for the hospitality industry and understanding of guest experience and service excellence.

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