Azerbaijan SuperMarket

Digital marketing manager (Rəqəmsal marketinq meneceri)

Ə/h razılaşma ilə
Tam iş günü
Bakı, Azərbaycan
01.03.23 - 31.03.23

İş haqqında məlumat

  • Plan and execute all digital marketing including SEO/SEM, marketing database, email, social media and display advertising campaigns;
  • Design, build and maintain the company's social media presence;
  • Measure and report the performance of all digital marketing campaigns and evaluate against objectives (ROI and KPI);
  • Identify trends and insights, optimize costs and performance based on insights;
  • Brainstorm new and creative development strategies;
  • Plan, execute and measure experiments and conversion tests;
  • Collaborate with internal teams to create landing pages and optimize user experience;
  • Leverage strong analytical capability to evaluate the end-to-end customer experience across multiple channels and customer touchpoints;
  • Define tool conversion points and optimize user funnels;
  • Collaborate with agencies and other vendor partners;
  • Provide thought leadership and perspective to evaluate emerging technologies, adopt as needed.

Tələblər

  • Education: BS/MS degree in Marketing or related field;
  • Experience: Proven work experience in digital marketing;
  • Demonstrable experience leading and managing SEO/SEM, database marketing, email, social media and/or display advertising campaigns;
  • Highly creative with experience in identifying target audiences and developing digital campaigns that engage, inform and motivate;
  • Experience in optimizing landing pages and user funnels;
  • Solid knowledge of website analytics and tag management tools (eg Google Analytics, Google Tag Manager, Microsoft Clarity);
  • Experience in setting up and optimizing Google Ads and Meta Ads campaigns;
  • Strong analytical skills and data-driven thinking;
  • Stay up-to-date on the latest trends and best practices in digital marketing and measurement.
  • Those interested in the vacancy can send their CV to [email protected] by mentioning the name of the relevant vacancy.


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